How We Lit It Up
We designed a custom promo where recipients were invited to choose eight free greeting cards from a collection of 35 bespoke designs. We built the online ordering flow, designed personalized variable-data options (featuring recipient names or initials).
The Card Designs
Two custom variable-data options were available, featuring either initials or a first name.
The Packaging
The packaging featured variable data printing and dimensional inks.
The Website Order Page
